KnighTalk-live at Water Street Profile Date: Nov. 9th Time: 5:00-7:30 (networking) Radio Show 6:00-6:45 with Guest Expert Dwain Berlin Dwain Berlin is the owner of Virtual Anchor, which is a local Search Engine Optimization marketing firm specializing in reviews marketing and local marketing online. Were here this evening to talk about why reviews are important for online marketing and how a local business can take advantage of these recent changes in the Google algorithm. Over the years, Google and other search engines have been focused on improving search results so people using a search engine to find relevant information can find good content. Google has become the obvious winner in that race and what has come out of that effort over the last decade or so is online reviews.
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